需求定义阶段的产物

锘?

镙规嵁椤圭洰镄勪笉鍚岀被鍨嬶紝闇?姹傚畾涔夌殑浜у搧鍙互澶ц嚧鍒嗕负椤圭洰姒傝堪瑙勮寖鍜屾効鏅??

POS

瀵逛簬鍩轰簬椤圭洰镄勮蒋浠跺紑鍙戯紝阃氩父鍦ㄩ」鐩粨鏉熸椂鍑嗗椤圭洰鎶ュ憡銆傛渶鍏稿瀷镄勬牸寮忓寘鎷」鐩橱璁拌〃銆侀」鐩彲琛屾?ф姤锻娿?侀」鐩珷绋嬬瓑銆傝槠铹跺湪镙煎纺涓婃湁涓?浜涘樊寮傦紝浣嗗唴瀹逛粛铹舵瘮杈冩帴杩戯紝涓昏鍖呮嫭浠ヤ笅鍐呭銆?

Vision

瀵逛簬涓?浜涚敓锻藉懆链熺浉瀵硅缉闀裤?佸簲鐢ㄨ寖锲寸浉瀵硅缉骞跨殑椤圭洰鎴栦骇鍝?(渚嫔锛屽畠浠皢鍦ㄨ澶氢紒涓氢腑浣跨敤)锛屽皢鍦≒OS涓坊锷犱竴浜涚浉鍏冲唴瀹广?傛柊澧炲唴瀹逛富瑕佹槸甯傚満鍒嗘瀽鍜岃鍒掞紝链?鍏蜂唬琛ㄦ?х殑鏄疪UP鎺ㄨ崘镄勮繙鏅枃浠躲?傚锲炬墍绀恒??

浠庝笂闱㈠垪鍑虹殑鍐呭鍙互鐪嫔嚭锛孷ision鏂囦欢镟存敞閲嶅娼滃湪甯傚満链轰细镄勫垎鏋愶紝锲犳鐢氲呖鍖呮嫭浜哠WOT(浼桦娍銆佸姡锷裤?佹満浼氥?佹写鎴?)绛夊竞鍦哄垎鏋愬唴瀹广??

鍏抽敭鍏幂礌鍒嗘瀽

1銆傜洰镙?

涓?涓ソ镄勭洰镙囨弿杩板簲璇ョ鍚圫MART铡熷垯:

鈼忓繀椤诲叿浣?:鐩爣蹇呴』鑳藉鎸囧鍏蜂綋镄勫伐浣滐绂

鈼忓繀椤绘槸鍙祴閲忕殑:涓轰简杩涜鎴愭湰/鏁堢泭鍒嗘瀽锛?

鈼忓繀椤绘槸鍙互瀹炵幇镄?:鍚﹀垯杩欐槸涓?涓镞犳剰涔夌殑鐩爣锛?

鈼忓繀椤荤浉鍏?)锛涘叾浠栫洰镙囷绂

鈼忓繀椤绘湁涓?涓槑纭殑鍩轰簬镞堕棿镄勬埅姝㈡棩链熴??

鍦ㄥ叿浣撶殑鍐欎綔杩囩▼涓紝瑕佹敞镒忎粠鐩爣銆佷笟锷′紭锷裤?佽 閲忔寚镙囥?佸悎鐞嗘?с?佸彲琛屾?у拰鍙揪镐х瓑鏂归溃杩涜鍐欎綔銆?

2銆傝寖锲?

褰挞渶姹傚垎鏋愬笀瀹氢箟闇?姹傛椂锛屾牳蹇冧换锷℃槸纭畾锣冨洿銆备絾闇?姹傚垎鏋愬笀闱复镄勬渶澶ч棶棰樻槸濡备綍鎻忚堪锣冨洿銆傚敖绠¤澶氢功鎺ㄨ崘浣跨敤涓娄笅鏂囧浘锛屼絾鍦ㄥ疄闄呭簲鐢ㄨ绷绋嬩腑浠嶆湁璁稿闂鍜岃瑙c?傚湪杩欓噷锛屾帹钻悫?滀袱涓浘琛ㄥ拰涓?涓ぇ绾测?濈殑鏂规硶銆傗?灭粍浠跺浘銆佷笂涓嬫枃锲惧拰闇?姹傛瑕佲??

3銆傜浉鍏充汉锻桦拰鐢ㄦ埛

鍦ㄥ畾涔夐渶姹傛椂锛岄渶瑕佺爷绌朵笌杞欢椤圭洰鐩稿叧镄勪汉锻朴??

瀵逛簬鐢ㄦ埛锛屾垜浠渶瑕佹敹板嗗拰鍒嗘瀽镄勪俊鎭寘鎷?:涓庝富棰樼浉鍏崇殑缁忛獙銆佹妧链粡楠屻?佹櫤锷涖?佸伐浣沧?佸害銆佹妧链?佸害銆佹暀镶叉按骞炽?佽瑷?鎶?鑳姐?佸勾榫勩?佹?у埆鍜屽叾浠栦俊鎭?傛崲鍙ヨ瘽璇达紝灏辨槸妯℃嫙瀹幂殑鑳藉姏銆傞渶姹傞桩娈垫弿杩颁简鐢ㄦ埛镄勮兘锷涚壒寰侊紝镞ㄥ湪鎻愰佩鍙敤镐с??

浣犱负浠?涔堣妯℃嫙瀹幂殑鑳藉姏锛熷洜涓哄彧链夐?氲绷鐞呜В鐢ㄦ埛鑳藉姏镄勭壒寰侊紝杞欢镄勫彲鐢ㄦ?ф墠鑳界湡姝f彁楂桡紝锲犱负鍙敤镐ф槸鐩稿镄勩??

闄ょ敤鎴蜂互澶栫殑鐩稿叧浜哄憳闇?瑕佺煡阆扑粬浠杞欢绯荤粺镄勫叧娉紝浠ュ强浠栦滑甯屾湜阃氲绷绯荤粺銮峰缑鎴栧疄鐜颁粈涔埚ソ澶勩?傝繖浜涗俊鎭浜庨」鐩疄鏂借绷绋嬮潪甯告湁浠峰?笺??

4銆傜浉鍏充簨瀹炲拰锅囱

鐩稿叧浜嫔疄鏄彲鑳藉奖鍝崭骇鍝佺殑澶栭儴锲犵礌锛屽叿浣撴潵璇达紝鍒楀嚭鍙兘褰卞搷浜у搧镄勫叾浠栧洜绱犮?佺郴缁熷拰娲诲姩锛屼互鎻愰啋寮?鍙戜汉锻桦彲鑳藉奖鍝嶉渶姹傜殑涓?浜涙儏鍐靛拰浜嫔疄銆备緥濡傦紝铡熷搴旗敤绋嫔簭镄勪富瑕侀棶棰樻槸镆ヨ鎿崭綔澶参锛屽镊寸郴缁熶笉鑳芥甯镐娇鐢ㄣ?傝繖镙凤紝寮?鍙戜汉锻桦湪澶勭悊鏂扮郴缁熺殑镆ヨ鎿崭綔镞讹紝灏变细瀵规?ц兘闂缁欎篑瓒冲镄勯吨瑙嗐??

锅囱鍖呮嫭鍦ㄩ渶姹傚畾涔夐桩娈垫墍锅氱殑锅囱鍒楄〃锛岃繖浜涘亣璁鹃兘瀵逛骇鍝佸紑鍙戞湁褰卞搷銆傚畠鍜岀浉鍏充簨瀹炵殑鍖哄埆鍦ㄤ簬瀹冧笉涓?瀹氭槸鐪熺殑銆傝繖鍙兘鏄敤鎴疯兘锷涘拰澶栭儴绯荤粺镐ц兘镄勫亣璁俱?傚洜姝わ紝寮?鍙戜汉锻橀渶瑕侀獙璇佽繖浜涘亣璁撅紝浠ラ伩鍏嶆棤鐢ㄧ殑鎯呭喌銆?